What is ProductFlow?

Please find more detailed information about ProductFlow on our main website. The resources in this area are intended for those already using ProductFlow.


Your trading partners are working hard to transform their product information management processes. They need rich information and images to help them sell your product. ProductFlow facilitates swift and accurate product introductions and changes for them. It eliminates the use of manual forms and ensures that your product data, images and bar codes meet your customer's requirements. 

To begin using ProductFlow, please register on our website here. We'll have you up and running in no time!


Your trading partners need clean, up to date, and fit-for-use product data across their business. It's really important for them. This will lead to;

  • Consistent data nationwide
  • Improved order accuracy
  • Increased visibility of vendor product range as all product data submitted will be retained in the national catalogue
  • Better consumer insights for targeted marketing
  • Support for current and future initiatives
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